Happy Sunday horror fans. The #1 movie this weekend was ‘Don’t Breathe’ from Sony’s Screen Gems and it proves that our favorite genre is not to be messed with. #Winning. The film beat all expectations this weekend by taking the #1 spot and easily covering it’s $10M budget and knocking the recent champ ‘Suicide Squad’ to the #2 spot
Don’t Breathe is the latest horror film to strike gold during an otherwise difficult summer, a crop that includes The Conjuring 2 and Lights Out, both from New Line/Warner Bros., and Universal and Blumhouse’s The Purge: Election Year.
Writer-director Fede Alvarez’s well-reviewed, R-rated movie follows a delinquent teenage girl and her boyfriend, along with another friend, whose attempt to rob a blind man’s house takes a terrifying turn. Jane Levy, Dylan Minnette, Daniel Zovatto and Stephen Lang star in Don’t Breathe, which earned a B+ CinemaScore, unusual for a horror title.
“To more than double your production budget on opening weekend is a fantastic result,” said Sony worldwide president of marketing and distribution Josh Greenstein. “It’s the latest in a string of low-budget movies that have been very profitable movies for Sony, including The Shallows and Sausage Party. And Fede is a master storyteller.”
Long live horror!