The Clown reigns supreme! The title of ‘Most Watched Trailer’ in a 24 hr time period goes to Stephen King’s ‘It’. The trailer racked up an impressive 197 million views across multiple platforms across the globe. The title was previously held by this weekend’s box office leader ‘The Fate of The Furious’.
New Line Cinema’s horror thriller “IT,” directed by Andrés Muschietti (“Mama”), is based on the hugely popular Stephen King novel of the same name, which has been terrifying readers for decades.
When children begin to disappear in the town of Derry, Maine, a group of young kids are faced with their biggest fears when they square off against an evil clown named Pennywise, whose history of murder and violence dates back for centuries.
“IT” stars Bill Skarsgård (“Allegiant,” TV’s “Hemlock Grove”) as the story’s central villain, Pennywise. An ensemble of young actors also star in the film, including Jaeden Lieberher (“Midnight Special”), Jeremy Ray Taylor (“Alvin and the Chipmunks: The Road Chip”), Sophia Lillis (“37”), Finn Wolfhard (TV’s “Stranger Things”), Wyatt Oleff (“Guardians of the Galaxy”), Chosen Jacobs (upcoming “Cops and Robbers”), Jack Dylan Grazer (“Tales of Halloween”) and Nicholas Hamilton (“Captain Fantastic”).
Muschietti is directing “IT” from a screenplay adapted by Chase Palmer & Cary Fukunaga and Gary Dauberman. Dan Lin, Roy Lee, Seth Grahame-Smith, David Katzenberg and Barbara Muschietti are producing, with Marty P. Ewing, Doug Davison and Jon Silk serving as executive producers.